Our talented Digital Media students and alumni, guided by our dedicated lecturers, have made us proud once again!
We are thrilled to announce that four groups of these creative minds have been selected as finalists to showcase their extraordinary work for the Immersio’s Outdoor Projection Mapping at George Town Festival!
We extend our heartfelt gratitude to George Town Festival and Filamen for this incredible opportunity.
This project was guided by our dear lecturer, Wong Si Ying, and here’s an inspiring story to share about the journey alongside the students involved.
So, this was how everything began. It didn’t matter if they came together just for a class trip or because they really wanted to create something they could be proud of. I really treasure the time I spent with this lively group. The vibe in the class was great – they were more like siblings than competitors. They worked together, discussed assignments, and helped each other out.
Photo Credit: Wong Si YIng
The story continues as they got a detailed assignment brief and started working on it. Even though they didn’t know much about 3D software, I showed them some tutorials, they looked up help on YouTube, and we sat down to solve problems together. Some of them got stuck at the planning stage, so we walked around and talked it out. Another group was more independent – most of the time, I just needed to make sure their work was polished. Despite being new to it all, they kept pushing themselves to do better and explore new possibilities.
In the week before the deadline, they formed a group to book a place to stay in Penang. Once they were done with the assignment, the group lit up with discussions about good places to eat. And guess what? Both groups got selected. That was really exciting news for them. I could see how happy they were when their work was put up on the building for photos and videos. They did a really great job. But remember, this is just the start – don’t hang around in that happy feeling for too long. Keep moving forward, keep trying new things, and keep those friendships going strong.
Wong Si Ying
Photo credit: Wong Xing Kai
Team: Shine Chan Ann Ni, January Lim Jia Yin, Loh Hui Yi
Team: The Dreamers Bernice Lee Kah Wai, Stella Pua Pei Ling, Sky Wong Wei Jun
Team: One Shot Production Ting Ee Vern (Alumni), Tey Yun Nee (Alumni), Yeong Ke Xin (Alumni), Chang Sook Yin (Lecturer), Wong Xing Kai (Lecturer)
Team: Seeing Arterlier Wong Si Ying (Lecturer), Lim Ching Xian (Alumni), Nah Wei Hau (Alumni)
In the realm of innovative and immersive experiences, “SnowSense” stands out as a remarkable interactive projection mapping project. Developed by batch DDM203 – OneShot Production, this extraordinary project not only captivates viewers but also aims to cultivate empathy for Arctic wildlife and raise awareness about the urgent climate crisis. Let’s delve into the captivating world of “SnowSense” and explore how it merges cutting-edge technology with environmental messaging to inspire action.
A Mesmerizing Arctic Landscape: “SnowSense” transports participants into an enchanting Arctic landscape using mesmerizing projection mapping techniques. As viewers enter the installation space, they embark on a journey that reveals both the awe-inspiring beauty and the delicate vulnerability of the Arctic ecosystem. “SnowSense” sheds light on the challenges faced by Arctic wildlife due to climate change and human impact. It paints a vivid picture of the struggles these creatures endure, eliciting an emotional connection and deepening the audience’s understanding of the urgency to address the climate crisis. By witnessing these struggles firsthand, viewers are prompted to reflect on the consequences of their choices and actions.
The interactive element of “SnowSense” plays a pivotal role in enhancing the emotional connection and understanding of the Arctic environment. Visitors can actively engage with the installation through touch-sensitive panels or motion sensors, triggering captivating visual and auditory responses. This interactive experience acts as a metaphor for the interconnectedness between humanity and the natural world. It invites viewers to contemplate their role in mitigating the climate crisis and instills a sense of responsibility.
By combining artistic expression, technology, and environmental messaging, “SnowSense” aims to inspire empathy and action. It serves as a powerful catalyst for viewers to reflect on their choices and consider the impact they have on the environment. The project urges individuals to embrace sustainability and compassion, encouraging steps towards a more sustainable future.
The Creative Process:
Watch the behind-the-scenes process here, showcasing the development of the ‘Snowsense’ from start to finish.
Behind the scenes, “SnowSense” utilises a combination of cutting-edge technologies. Projection mapping brings the Arctic landscape to life, while Arduino controllers enable precise animation and activation. 3D assets and interactions are crafted using Unity, while animation is designed in Adobe After Effects, C4D and Autodesk Maya. This fusion of technology and creativity results in an immersive experience that leaves a lasting impact on its audience.
“SnowSense” is not just an art installation; it’s a call to action. By immersing viewers in the captivating world of the Arctic, it aims to foster empathy, raise awareness, and ignite a sense of urgency to combat the climate crisis. As we reflect on the consequences of our choices, “SnowSense” challenges us to embrace sustainability and become guardians of our fragile planet. Let us heed this call, for a more compassionate and sustainable future lies within our grasp.
Kancil Award 2023 – Best Idea for Social Good (Bronze)
On 13th March 2023, the students from the course DDM2307: Online Marketing and Campaign Development conducted a seminar. The seminar’s topic is e-Accessibility and Disability: Inclusion in the Digital Era, the keynote speaker of the seminar is Associate Professor Dr. Fariza Hanis Abdul Razak from the Universiti Teknologi MARA (UiTM) Shah Alam. The seminar is open to students and lecturers of Dasein Academy of Art; approximately 35 people were in attendance, and the seminar venue was Lecture Hall Level 6 at Dasein Academy of Art.
The power of the Web is in its universality. Access by everyone regardless of disability is an essential aspect.
Bernes, 1997
The quote above is about to promote accessibility for individuals with impairments through the Web. Therefore, everyone has the right to access digital content regardless of their ability. In this seminar, the keynote speaker highlighted six contents which are Universal Design, Digital Divide, Digital Inclusion, E-Accessibility, Strategies for E-Accessibility and Future Trends.
In a stunning display of creativity and technological prowess, a group of students recently organized an unforgettable event called “Geisha Hut Night” for their final project showcase. Held at the captivating Hut Sake Bar in Lalaport, this event aimed to bring exposure to the restaurant while pushing the boundaries of traditional dining experiences. Drawing inspiration from the omakase restaurant’s environment, Japanese culture, and cyberpunk aesthetics, the students seamlessly blended modernity with tradition, creating an evening that was both visually captivating and immensely enjoyable.
One of the highlights of the Geisha Hut Night was the mesmerizing projection mapping. The students expertly employed this cutting-edge technology to showcase the rich culture of Japan and highlight the branding of the restaurant. The fusion of traditional elements with cyberpunk aesthetics added a futuristic touch that perfectly complemented the venue’s ambiance. The meticulously designed motion graphics interacted seamlessly with the captivating wall art, immersing guests in a visual spectacle that transcended the boundaries of traditional restaurant events.
A Futuristic Dining Experience Taking the dining experience to the next level, the students introduced an interactive AR menu. By scanning markers on their tickets, guests were transported into a world where three-dimensional images came to life, accompanied by subtle animations and relevant text. This innovative approach not only added an element of excitement to the event but also served as a seamless connection to the overall theme. The AR menu provided a glimpse into the future of dining, where technology and culinary artistry merged harmoniously.
The Wall of Guest Comments Another standout feature of Geisha Hut Night was the interactive comment section. By scanning QR codes on their tables, guests were directed to a website where they could share their thoughts and feedback. These comments then magically appeared on the projected wall, creating a captivating display of real-time engagement. This interactive element further amplified the sense of community and allowed guests to actively participate in shaping the event. It was a testament to the students’ commitment to creating an inclusive and immersive experience for everyone present.
Omakase restaurants are not confined to traditional interiors. By combining innovative technology, modern performances, and a lively atmosphere, the event shattered preconceived notions and showcased a new side to the dining experience. It emphasized that enjoying a meal can be an adventure filled with excitement and entertainment. Geisha Hut Night offered a glimpse into a future where dining is not just about savoring exquisite cuisine but also about creating lasting memories in a dynamic and immersive setting.
Conclusion: The Geisha Hut Night event organized by these talented students left a lasting impression on all who attended. Through their mastery of projection mapping, interactive AR menus, and engaging wall comments, they successfully brought exposure to Hut Sake Bar while redefining the boundaries of traditional dining experiences. This fusion of tradition and cyberpunk innovation served as a reminder that dining can be an extraordinary journey, where technology and artistry blend seamlessly to create an unforgettable and immersive experience. The students’ remarkable final project showcased their creativity, technical skills, and vision for the future of dining, leaving us eagerly awaiting their next endeavor.
In today’s world, technology plays a significant role in our lives, it is essential to explore innovative ways to address environmental issues. One such effort is the student’ project ‘s interactive installation “Shine for the Ocean.” Created by a talented digital media student, this interactive exhibition aims to merge technology and art to raise awareness about the detrimental impact of human footprints on ocean life. Utilizing Arduino circuits and sensors, this installation transforms the viewer’s experience, taking them on a mesmerizing journey through the ocean depths.
Stepping into the exhibition space, visitors are greeted with a breathtaking display reminiscent of a vibrant underwater ecosystem. The artist has skillfully crafted a series of illuminated fish sculptures, each exquisitely designed to represent different species found in the world’s oceans. The sculptures, initially bathed in a serene blue hue, draw viewers closer, tempting them to embark on an exploration of this digital marine wonderland.
The magic of “Shine for the Ocean” lies in its interactivity. As the audience passes by, sensors strategically placed throughout the installation detect their presence. This triggers a transformation within the artwork, as the once tranquil blue waters evolve into a haunting shade of red, symbolizing the impact of human activities on marine life. It serves as a powerful visual metaphor, inviting viewers to reflect upon the consequences of our actions and inspire positive change.
“Shine for the Ocean” is a testament to the power of art and technology in driving social change. It serves as a poignant reminder that each of us has a role to play in protecting our oceans and the magnificent creatures that call it home. As we navigate a world increasingly influenced by technology, projects like this provide a compelling platform for raising awareness and fostering a sense of urgency. Through the union of digital media, interactive art, and a passionate call to action, “Shine for the Ocean” serves as a guiding light, illuminating our path towards a more sustainable and harmonious relationship with our planet’s most precious resource: the ocean.
Kancil Award 2023 – Digital Experience – Other Digital Experiences (Bronze)
